Before you begin to use CPA for marketing, consider if you really have the time to pull it off. You'll need someone to post at least once per day, and then you'll need to include other features such as a Promotions tab or polls. The only way to profit through a campaign such as this is with constantly updated content, but do you have the time?
Think of CPA as a dialogue. A lot of people when they begin CPA marketing, talk AT their audience. You need to talk WITH your audience. Feel like you are having a conversation with them, not like you are announcing things to them. Remember, CPA is a social medium. You need to be social.
Consider organizing a giveaway as a means of generating interest. You should try to get people excited about it by telling them you'll give a prize to a few of them for participating. Announce the winners on your CPA page, and repeat this strategy every time you need to get more subscribers for your campaign.
Don't ramble on your page. Don't fall into the CPA trap of thinking more posting is best. People don't need to know cpa marketing in 2018 every last thing you are up to. In fact, if you tend to ramble off-topic, you may actually be doing more harm than good. People follow you for a reason, so keep your focus on what you or your brand does best.
If you want to use Promoted Posts, do so only with your current fan base. When a non-fan sees "Promoted", they think it's a "Sponsored Ad" and tend not to click on it. Your current fans won't think that way as they already know who you are and what you do, and obviously like it.
Use photos in every CPA update that you do. People love looking at photos on CPA. The more visual a post is, the better chance it has of actually becoming a bit viral. So don't let any opportunity to get visual pass you by, even if your trying to get a post out quickly. Take the time to make it visually great.
Consider investing in CPA Ads. You can pay a fee to have a certain number of targeted CPA users see your ad. This is an excellent way to get more subscribers for your page. You will get better results if you offer a discount to the new subscribers or organize a giveaway.
Add pictures to your profile page. People love pictures and it really is true that a picture is worth a thousand words. When your fans can see what you have to offer, your customers with your products or services, or what you stand for, they will feel more of a connection to your company.
Whether you plan to create attractive ads or build a business page empire, the first step is always to learn as much as you can. This article is a great first stop, but keep reading and researching. The more you learn, the better your campaigns will be and success will quickly follow.